Ford's big bet: Fans of F-150 pickup will embrace electric

Name: Thu May 20 2021 Ford Electric Pickup Truck
Uploaded: 2021-05-20T17:12:31.000-04:00
Description: Thu May 20 2021 On the outside, the electric version of Ford's F-150 pickup looks much like its wildly popular gas-powered version. Yet the resemblance is deceiving. With its new battery-powered truck, Ford is making a costly bet that buyers will embrace a vehicle that would help transform how the world drives.

by TOM KRISHER AP Auto Writer

Thu, May 20th 2021, 9:12 PM UTC

A pre-production Ford F-150 Lightning is shown in Bruce Township, Mich., May 12, 2021. The electric truck is aimed at the heart of the American auto market, a deliberate effort by Ford to move electric vehicles from specialized niche products to the mainstream. (AP Photo/Paul Sancya)

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